Rosanna Vitiello

she/her

Founder (The Place Bureau)

Rosanna Vitiello is a leading voice in cultural placemaking, with an unparalleled international background in articulating the story of city spaces and rural landscapes of cultural significance.

She is the founder of The Place Bureau, a research strategy and design studio that defines new futures for cultural destinations around the world — infusing placemaking with collective identity, emotion, narrative, and experience.

For over 20 years, Rosanna has explored how places speak to us, and how we speak back. Her focus on Place Futures is driven by a mission to help people see their places with fresh eyes, exploring the future with deeper insight, bolder imagination for greater impact.

With a focus on natural and civic spaces, her work has explored coastlines and greenways, heritage docks and old hospitals, as spaces rich in story and ready to be re-imagined for the future.

In Liverpool, UK, she has worked with Asif Khan, Theaster Gates, and cultural partners Twenty Stories High, Writing on the Wall, and Squash Liverpool on co-design and narrative for National Museums Liverpool’s Canning Dock, centring communities perspectives in a major civic project.

In Parma, Italy, she is leading the co-creation of the vision for ParCO, a new contemporary arts foundation rooted in regenerative and democratic practice, working with young people, artists and institutions across the city.

In St. Louis, USA, she has collaborated with Bruce Mau Design, Great Rivers Greenway and the Artist of Colour Council to shape the narrative for Brickline Greenway, a city-wide park network focused on equity, memory, and creative place-making.

More at theplacebureau.com and on our substack.